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Daily Strength Blog

Now when the turn came for Esther the daughter of Abihail the uncle of Mordecai, who
had taken her as his daughter, to go in to the king, she requested nothing but what Hegai
the king’s eunuch, the custodian of the women, advised. And Esther obtained favor
in the sight of all who saw her.
American culture puts a lot of emphasis on outer beauty. Each year, Americans collectively
buy per minute 1,484 tubes of lipstick (at a cost of $4,566);913 bottles of nail polish ($2,055);
1,324 mascaras, eye shadows, and eyeliners ($6,849);and 2,055 jars ofskin care products
($12,785). Marketing beauty products to both men and women represents an almost $17
billion-per-year business in the U.S.
This is far different from the example of Esther. Despite the fact that her future seemed to
depend on making a favorable impression on the king, she did no more than what was
necessary to appear appropriate.
Without the distraction of the glitz and glamour of outer beauty aids, her inner beauty
could be clearly seen. And it was this inner beauty that enabled Esther to obtain “favor in
the sight of all who saw her,” including the king, who eventually made her queen.
There is nothing wrong with wanting to appear attractive, but it should never be our
primary concern. Developing inner beauty is far more important. The writer of Proverbs
says, “Who can find a virtuous wife? For her worth is far above rubies” (31:10).

And the apostle Peter says, “Do not let your adornment be merely outward; arranging the
hair, wearing gold, or putting apparel; rather let it be the hidden of the heart, with the
incorruptible of a gentle and quiet spirit, which is in the sight of God” (1 Peter 3:3-4).
If you want real beauty, spend as much time before the mirror of God’s word as you do
before the mirror in your bathroom. Let God develop an inner beauty in you that will both
outshine and outlast the glamour of the world.


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